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1. How can signage and graphics help both customers and retailers? Consider the following types of retail formats that you likely have visited in the past: discount store, department store, office superstore, and card and gift store. Describe which retail formats have implemented the best practices for coordinating signs and graphics with each store’s image and which formats should improve this aspect of their store layout, design, and visual merchandising
 
2. What are the pros and cons for both centralized cash wraps and departmental cash wraps for stores such as JCPenney and Kohl’s?
 
3. Complete the table below by briefly describing how the different retail formats could use each of areas listed to enhance the store’s image and atmosphere.
 

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4. “Walmart Goes Green and Lowers Its Energy Costs.” Which of the environmental practices discussed do you think will be implemented by other retailers? Explain your response.
 
5. Some retailers have specific employees (merchandise assistants) assigned to restock the shelves and maintain the appearance of the store. Other retailers have sales associates perform these tasks. What are the advantages and disadvantages of each approach?
 
6. How can national retailers like Best Buy and Victoria’s Secret, which both use a centralized buying system, make sure that their buyers are aware of the local differences in consumer needs?
 

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